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JGITM 2009 12.2 Article 1

Price: $14.95
Prod. Code: JG2009-12.2Art1

 Strategic Alignment Maturity between Business and Information Technology in Southern Brazil

Ângela Freitag Brodbeck, Eduardo Henrique Rigoni, and Norberto Hoppen

Brazilian Industry has sought to adjust to the laws and acts of corporate governance
and strategic management practices arising from the new national and international
economic reality. One of the emerging elements is Strategic Alignment (SA). The
present study has sought to identify the level of maturity and the order of importance
of the criteria that promote SA between Business and Information Technology (IT), as
perceived by business and IT executives. Based on the model of SA maturity from
Luftman (2000), a survey was carried out among 259 executives from 72 enterprises
located in industrial centers in the south of Brazil. The findings indicate that elements
such as “Communication”, “Skills”, “Scope and Architecture” are of greatest
importance and most promoted within firms. Though equally important, the
management element “Competency/Value Measurements” was found to be less
promoted, as a significant difference was observed among the respondents. It is worth
noting that both the instrument and the findings of this study can contribute towards
the periodical analysis of the intensity of the SA promoted by organizations, with the
aim of continually enhancing the SA practiced by organizations.